Hooray! Huzzah! You have just come on board as a new Chatterkick client. You’re ready to put a personalized social strategy to work that will deliver on your company’s social marketing goals. So, now what? Whether you have worked with a digital marketing partner before or not, Chatterkick’s mission is to be easy to love. We want to make your experience with us smoother than a fresh jar of Skippy. Here’s what new clients can expect from us Community Managers when we become brand partners.
So, who do I talk to?
Your Community Manager, or CM for short, is your main point of contact at Chatterkick. Your CM is available from 8 a.m. – 5 p.m. Monday through Friday. You can email, call, or text when you want to talk, whatever works best for you. My Morse Code is rusty, but I’ll give it a shot. 😉
For me, if I’m in a meeting, or out of the office when you need to contact me, I’ll always follow up with you ASAP, or I will designate a member of my team to be there for you. The same goes for any CM on our team. If you have an emergency on the weekend or in the evenings, I'm typically within arm’s reach of my phone and/or computer, so rest assured we’ve got your back in a pinch. You can also call the Chatterkick office directly and our team of creative nerds will band together to tackle any problem. You are not in this alone.
Rest assured, I’m not going anywhere. I will schedule meetings with you once a month, at a minimum. During those monthly meetings, we will recap the previous month’s performance, discuss the current strategy, and look ahead to anticipate any adjustments needed in the future. Some clients only have time to meet monthly, and others like to meet bi-monthly or weekly. No matter how frequently I have scheduled meetings with my clients, I talk to them all at least once a week. Most of my clients hear from me multiple times a week, if not every day.
When do I see my content?
We typically create an entire month's worth of content at once; we’re working hard here. The month before your content is posted, our team will brainstorm engaging, trending and creative ideas, create unique, relevant content from them, package it together and send it you for review. We will schedule when each approved piece will appear on your different social platforms, so you never have to worry about it. At the same time, we recognize social media is all about capturing and sharing content in-the-moment. If there is an event, article, or another piece of content you want published on the fly, we can usually do that on the same day.
You will always see every piece of content that goes out on your accounts before anything is published; especially in the beginning while our creative team learns your brand. We want as much feedback as possible from our clients. Even clients we have worked with for five-plus years, we still send their content in advance so that they can look it over.
How will I know I’m getting results?
We start measuring our impact right away and then give you customized reports with the specific metrics that matter most to you and your business. Every month we will sit down together and talk through your measurable results and give you context for what the numbers mean, in plain English. I won’t dump impossibly complex Excel files on you that require hours to sift through. It’s important to me that you see and understand what is happening on your digital platforms.
To help you understand what is happening, we will show you transparent pricing. Instead of taking a percentage of your budget, we will tell you exactly how much we spend in advertising costs directly to the platforms. Together we can make an informed decision about budget allocation.
In addition to analyzing the raw numbers, I will ask you, "Are you seeing a difference in your business?" I am not only looking for growth of your digital presence over time, I want to see that translate into a real-world impact for you.
If you have any other questions for me or would like me to elaborate more, e-mail me at molly@chatterkick.com.